Binance is launching HODLer Airdrops, an exclusive campaign for BNB holders who are currently subscribed to its Simple Earn yield program. The initiative will reward users with tokens from projects that have a large token circulating supply and are planning to list on Binance soon.
According to Binance’s announcement, the campaign aims to engage small to medium projects with strong fundamentals, a large circulating supply, and organic communities. The exchange will post announcements before each HODLer Airdrop begins, detailing the specifics of the token distribution.
Binance will take multiple snapshots of user balances and total pool balances each hour to calculate hourly average balances in Simple Earn products. Historical snapshots of user balances at random periods will be used to calculate user rewards. For example, rewards for an airdrop on June 11, 2024, may use snapshots taken from June 1 to June 7, 2024.
Eligible users will receive their airdrop rewards in their Spot Wallets within 24 hours of the airdrop announcement. Participants must complete account verification (KYC) and reside in an eligible jurisdiction. There is a hard BNB holding calculation limit per user, which will be announced for each airdrop. Sub-accounts are eligible, with snapshots taken separately from the master account.
The airdrop tokens will be transferred to users’ Spot Wallets before listing on Binance Spot. If multiple airdrops run concurrently, users’ BNB assets in Simple Earn products will be allocated to those projects unless otherwise specified.
Binance notes that BNB collateralized against Binance Loans (Flexible Rate) will not be eligible for the airdrop rewards. However, users subscribed to Simple Earn products will continue to receive standard BNB benefits, including Launchpool and Megadrop eligibility.
