Donald Trump’s official $TRUMP memecoin extended its decline on Saturday, even as he hosted a closed-door gathering for top holders of the cryptocurrency at Mar-a-Lago.
The token is currently trading at around $2.67, down by nearly 10% over the past day, according to data from CoinMarketCap. It is also down by more than 96% compared to its all-time high of $75.35 registered in early 2025.
The downturn comes despite efforts to maintain visibility through high-profile events. The Saturday event brought together 297 of the largest $TRUMP investors for what was billed as the “most exclusive” crypto and business conference, with a smaller group of 29 attending a VIP reception and champagne toast, according to The Independent.
A previous event tied to $TRUMP holders took place in May last year, when Donald Trump organized an earlier contest-style gathering at the Trump National Golf Club in Potomac Falls, Virginia, for the top 220 holders of his memecoin.
Trump family crypto ventures generate millions
In a report last year, Reuters claimed that the Donald Trump family generated more than $800 million from crypto asset sales in the first half of 2025, with total income reaching about $864 million. Crypto ventures made up over 90% of that revenue, per the report.
A large portion came from World Liberty Financial, which delivered roughly $463 million in token sales. The family also earned about $336 million from the $TRUMP memecoin.
Source: Simon Dedic
Beyond realized income, the Trump family holds potentially billions more in unrealized gains, with total crypto-related earnings potentially exceeding $1 billion, Reuters estimated.
US Senators raise conflict concerns over Trump memecoin event
Earlier this month, Democratic Senators Elizabeth Warren, Richard Blumenthal and Adam Schiff reportedly sent a letter to Bill Zanker, the figure behind the $TRUMP memecoin, questioning whether the conference is being used to imply access to Donald Trump. The lawmakers raised concerns that promotion of the event may be tied to boosting purchases of the token.
“[O]rganizers are promoting a conference by dangling access to President Trump to potential attendees (and in doing so, are encouraging purchases of his meme coin that will generate transaction fees for the President and his family) on a day he may not actually be able to attend,” the letter said.
