Major Japanese crypto exchange Rakuten Wallet continues to demonstrate support for the dog-themed cryptocurrency Shiba Inu. Rakuten Wallet announced the addition of Shiba Inu to its lineup in April, attracting attention in the crypto community.
In a recent show of support with the Shiba Inu community, Rakuten Wallet announced it was launching dedicated content for $SHIB.
【予告】楽天ウォレットに新たな仲間…⁉️🐶
SHIBコイン取扱い開始を記念して、楽天ウォレットシニアアナリスト松田による「SHIBを理解するための特別動画🎉」を準備中です‼️撮影に向けて、まずは松田がシバさんと仲良くなるために奮闘中…👍
おっかなびっくりな松田と、
余裕の表情のシバさん…… pic.twitter.com/2jov2Nld8E— 楽天ウォレット (@Rakuten_Wallet) June 23, 2026
In a tweet, it said that to celebrate the start of $SHIB coin handling, Rakuten Wallet was preparing a special video, “Understanding $SHIB.” This will be undertaken by Rakuten Wallet Senior Analyst Matsuda.
In preparation for filming, Rakuten Wallet stated that its analyst Matsuda is “currently working hard to get friendly with Shiba-san first.” Matsuda shows love to a Shiba Inu dog, which was captured in an image attached to the tweet.
$SHIB support continues
As reported, Rakuten Wallet called for photos of dogs on its official X account, with selected entrants set to receive $SHIB or $DOGE as gifts.
The “Photo Contest 2026” campaign will distribute Shiba Inu ($SHIB) and Dogecoin ($DOGE) tokens among 44 million users for posting dog photos on X. Eleven winners will be selected, each of whom will receive 11,111,111 $SHIB, worth about 10,000 yen.
Rakuten Wallet is currently hosting a $SHIB campaign. Users who trade over 30,000 yen worth of spot crypto assets could receive 500,000 $SHIB as a gift (about 500 yen equivalent) or trade over 100,000 yen worth of spot crypto assets to receive an additional 1,000,000 $SHIB as a gift (about 1,000 yen equivalent).
Rakuten Wallet is part of Rakuten Group, one of Japan’s best-known consumer internet and payments companies. That gives listed tokens including Shiba Inu access to a broader retail reach than many crypto-only platforms can offer.
The listing allows users to utilize Shiba Inu across more than 5 million merchant locations in Japan. Rakuten Pay also hosts 44 million active users.
