Real Finance has disclosed further details of its securities tokenization agreement with Factori AD, an EU-regulated investment broker, in a deal that activates a committed pipeline of more than $100 million in client assets. The agreement sits inside Real’s broader pipeline of over $500 million in tradable real-world assets sourced from licensed brokerages, financial institutions, and banks.
As part of the deal, Factori AD will exchange 5% of the publicly traded assets included in Real’s tokenization pilot for $ASSET tokens, meaning a traditional financial institution will end up holding Real’s native utility token on its balance sheet. The token allocation gives Factori AD the $ASSET required to participate as a business entity validator on the Real network, tying regulated securities work, tokenized exposure, validator duties, and on-chain utility into one position.
Responsibilities split along familiar lines. Factori AD covers the traditional finance side, including client onboarding, KYC/AML compliance, licensed OTC execution, and segregated custody. Real provides the tokenization and settlement layer. The first assets in the pilot are warrants tied to Alpha Bulgaria AD, ticker ALFB, with tokenization happening on BASE ahead of Real’s Layer 1 mainnet going live. International custody is handled by Bank of New York, while the Bulgarian securities sit with the Central Depository in Bulgaria. The structure also places real-world assets directly onto Real Finance’s own balance sheet.
That ownership detail matters because institutional WA adoption is not only about porting assets on-chain. It requires the surrounding infrastructure, custody, settlement, compliance, risk alignment, validator participation, and long-term utility, to behave coherently. The Factori arrangement functions as both a proof of concept and a replicable template for future institutional partners interested in Real’s dual-validator architecture, showing regulated entities a route to acquire $ASSET not just as exposure but as part of an active role in the network.
“Factori AD’s commitment under this agreement shows that sophisticated institutions are prepared to acquire $ASSET specifically to participate in our full-lifecycle RWA infrastructure,” said Ivo Grigorov, Co-Founder and CEO of Real.
The deal lands alongside a wider strategic argument the Real team has been making publicly: institutions first, retail second. On episode 37 of the KevinWSH podcast, Real COO Valentin Dimitrov laid out why the company prioritizes regulated counterparties before opening the floodgates to retail participation. Dimitrov draws on a background that includes EU Parliament policy work, investment banking, and managing more than €600 million in EU fund allocations, experience that shaped Real’s understanding of what traditional finance actually requires before it deploys capital on-chain.
In the conversation, Dimitrov walked through why signed institutional contracts helped Real secure a Tier 1 exchange listing, why business validators stake tokens to secure the network, and how the chain is being built to bridge crypto-native tokens with institutional equity. He also outlined the team’s path toward a listing on a major EU stock exchange and pointed to the projected $30 trillion RWA opportunity expected to materialize by 2030.
Both updates point in the same direction. Regulated capital is preparing to move on-chain, and Real Finance is positioning $ASSET as part of the infrastructure layer carrying that transition rather than a passive exposure ticker.
