Key Takeaways
- Google is testing a new all time closing high after briefly reaching a record intraday price near $330.
- The rally has lifted Google past Apple in market value as AI progress and investor demand support shares.
Alphabet, the parent company of Google, saw its shares open about 1% higher on Thursday, briefly reaching a new intraday record near $330 before paring gains as technology stocks weakened more broadly.
The stock had previously touched an all-time high in late November, when shares briefly reached $328. Google’s highest closing price remains $323, set during that same session.
Traders are watching whether the stock can close above that level to confirm a new record close. At press time, shares had retreated toward $326 as the broader tech sector moved lower in early trading.
Despite the pullback, the stock remains sharply higher compared with late November levels.
The recent rally has pushed Google past Apple to become the fourth-largest asset globally by market capitalization, according to Companies Market Cap data. Google is now valued at roughly $3.9 trillion, compared with Apple’s $3.8 trillion.
Google has seen renewed investor interest since Warren Buffett disclosed in November that his firm increased its position in the company during the third quarter of 2025. Since that disclosure, shares have risen more than 57%.
Additional momentum has come from advances in artificial intelligence, including the rollout of the Gemini 3 model and the Nano Banana image generation system. Both releases have drawn strong early feedback, reinforcing Google’s position in the fast-growing AI market.
