Close Menu
  • Coins
    • Bitcoin
    • Ethereum
    • Altcoins
    • NFT
  • Blockchain
  • DeFi
  • Metaverse
  • Regulation
  • Other
    • Exchanges
    • ICO
    • GameFi
    • Mining
    • Legal
  • MarketCap
What's Hot

Base Surpasses $1.2B TVL on Aave, Solidifying its Reputation in DeFi Landscape

20/07/2025

This BlackRock stock just spiked over 300% 

20/07/2025

Ripple Expands RLUSD Stablecoin Utility With This New Integration: Details

20/07/2025
Facebook X (Twitter) Instagram
  • Back to NBTC homepage
  • Privacy Policy
  • Contact
X (Twitter) Telegram Facebook LinkedIn RSS
NBTC News
  • Coins
    1. Bitcoin
    2. Ethereum
    3. Altcoins
    4. NFT
    5. View All

    Why did Bitcoin just hit an all-time high?

    20/07/2025

    Strategy’s Bitcoin bet sees over $23B in gains as BTC tops record $110K

    20/07/2025

    Bitcoin Is Roaring and Analysts Say Altcoins Could be Next

    20/07/2025

    Bitcoin Tops $111,000 in Pizza Day All-Time High  

    20/07/2025

    Will ETH Pull Back to $2.8K Before Next Leg Up?

    18/07/2025

    BlackRock Just Broke Major 2,000,000 Ethereum (ETH) Milestone

    18/07/2025

    How Will Coinbase Rebrand Its Wallet?

    18/07/2025

    Ether Sees Record Short Build up as Hedge Funds Pile on Basis Trade

    18/07/2025

    Ripple Expands RLUSD Stablecoin Utility With This New Integration: Details

    20/07/2025

    Injective launches native EVM testnet to power Ethereum-compatible apps

    20/07/2025

    Filecoin and OpSci Secure 500 TB of Brain Data Forever

    20/07/2025

    Andrew Tate’s cryptocurrency crashes to an all-time low

    20/07/2025

    CryptoPunks Dominate Top Weekly NFT Sales amid Overall Market Sales Volume Surges 34.19% to $133.66 Million

    14/07/2025

    Volume Plunges While Transactions Soar

    11/07/2025

    Snoop Dogg’s TON NFT Launch Could Signal New Narrative for NFT Market

    10/07/2025

    Snoop Dogg’s Telegram NFT Drop Sold Out in Half an Hour

    10/07/2025

    Base Surpasses $1.2B TVL on Aave, Solidifying its Reputation in DeFi Landscape

    20/07/2025

    This BlackRock stock just spiked over 300% 

    20/07/2025

    Ripple Expands RLUSD Stablecoin Utility With This New Integration: Details

    20/07/2025

    Why did Bitcoin just hit an all-time high?

    20/07/2025
  • Blockchain

    Neurolov and Deepbook AI Build DeFi Browser Backed by Distributed GPUs

    20/07/2025

    ArtGIS Finance and Burnr Chat to Power Private, Secure Cross-Chain Transactions

    20/07/2025

    SoonChain and BluwhaleAI Join Forces to Enhance Personalized AI Agents Across Web3

    20/07/2025

    DAC Platform and DeepBook AI Collaborate to Gamify Web3 Browsing Experience

    20/07/2025

    TADA Denver Unleashes Revolutionary Zero-Commission Blockchain Ride-Hailing

    19/07/2025
  • DeFi

    Base Surpasses $1.2B TVL on Aave, Solidifying its Reputation in DeFi Landscape

    20/07/2025

    Bitcoin DeFi Has Ballooned 20x Since Start of 2024 as Builders Bet on Yield

    19/07/2025

    Securitize Takes Tokenized Hamilton Lane Credit Fund Multichain, Bringing It Closer to DeFi

    19/07/2025

    Decentralized Exchange dYdX Acquires Social Trading App Pocket Protector

    19/07/2025

    Cardano Now Live in Blockchain.com DeFi Wallet, Trading Volume Hits $2.98B

    19/07/2025
  • Metaverse

    Elon Musk’s xAI Quietly Fixed Grok by Deleting a Line of Code

    09/07/2025

    Bonk.fun Grabs 55% of Solana Token Issuance Share, Pushes BONK Demand

    08/07/2025

    Apple’s Top AI Exec Leaves For Meta Amid Aggressive Hiring Trend

    08/07/2025

    Automobili Lamborghini Unveils Digital Temerario and GT3 NFTs in Wilder World

    07/07/2025

    Microsoft’s AI Diagnoses Like House, Bills Like Costco

    02/07/2025
  • Regulation

    This BlackRock stock just spiked over 300% 

    20/07/2025

    Transak lists Tether Gold (XAU₮) on its platform 

    20/07/2025

    Unveiling MJPY, MKRW, and MUSD Stablecoin Trademarks

    20/07/2025

    Venture capital funding tops $2.8B in June

    20/07/2025

    OpenAI denies any connection to Robinhood’s new product

    20/07/2025
  • Other
    1. Exchanges
    2. ICO
    3. GameFi
    4. Mining
    5. Legal
    6. View All

    Exchange-run launchpads average 10x gains but face scrutiny over steep valuations, opaque models

    18/07/2025

    MOEX to offer futures tracking the value of Ethereum

    18/07/2025

    Binance, KuCoin & Upbit Volumes Tank as Traders Flock to Decentralized Exchanges

    18/07/2025

    eToro Enters Singapore amid Approval of MAS Licence

    18/07/2025

    ICO for bitcoin yield farming chain Corn screams we’re so back

    22/01/2025

    Why 2025 Will See the Comeback of the ICO

    26/12/2024

    Shadow War Joins Nexus Night to Redefine DeFi

    19/07/2025

    CARV Joins Anomaly Games to Redefine AI-Led Gaming Interoperability

    18/07/2025

    GaFin Joins Efforts with Helium Wars to Redefine the Future of Web3 Gaming

    16/07/2025

    Crypto games are struggling in 2025, but big brands aren’t giving up

    15/07/2025

    Bitcoin Minimum Fee Rate Slashed by 90%—Is That a Good Thing?

    19/07/2025

    ASIC Bitcoin Miners Are Back in Profit Mode—Here’s What They’re Making Daily

    19/07/2025

    U.S.-Listed Bitcoin Miners Reach New Peak Share of Global Hashrate

    17/07/2025

    French lawmakers say country could generate $150M in annual revenue from Bitcoin mining

    17/07/2025

    An Indian Court Takes a Hard Line on Crypto Crime

    19/07/2025

    US gov’t weaponised evidence against Tornado Cash, report

    19/07/2025

    South Korean Court Acquits Former Wemade CEO in WEMIX Token Manipulation Case, Future Appeals Possible

    19/07/2025

    US President Donald Trump Makes Hot Remarks on Cryptocurrencies – Shares a Long Statement

    18/07/2025

    Base Surpasses $1.2B TVL on Aave, Solidifying its Reputation in DeFi Landscape

    20/07/2025

    This BlackRock stock just spiked over 300% 

    20/07/2025

    Ripple Expands RLUSD Stablecoin Utility With This New Integration: Details

    20/07/2025

    Why did Bitcoin just hit an all-time high?

    20/07/2025
  • MarketCap
NBTC News
Home»GameFi»Floki’s Valhalla to Launch 4-Week Reddit Blitz Ahead of Mainnet Release
GameFi

Floki’s Valhalla to Launch 4-Week Reddit Blitz Ahead of Mainnet Release

NBTCBy NBTC18/06/2025No Comments4 Mins Read
Share
Facebook Twitter LinkedIn Pinterest Email


Floki is going all in on digital visibility as its flagship MMORPG, Valhalla, prepares for its long-anticipated mainnet launch. From June 20, Floki will begin a 4-week, laser-targeted media blitz on Reddit — the platform known for shaping crypto narratives and surfacing early tech trends.

Unlike traditional social channels, Reddit is about communities, opinions, and long-form discussion. For a crypto-native game like Valhalla, this is the front line.

The campaign will focus on subreddit-level targeting — including feeds and comment threads in communities dedicated to blockchain gaming, Web3, and the metaverse. These placements will feature 15- and 30-second in-feed video ads, with comments enabled to spark conversation and engagement.

Floki is aiming squarely at male gamers between 18 and 44, a demographic known for its spending power and interest in immersive, crypto-powered gaming. With this move, Floki is expecting over 1.5 million impressions in the U.S. alone, with another 1 million from India and Latin America combined.

The Reddit campaign will run through July 17, backed by retargeting tech designed to reel in high-intent users who engage with the ads.

Image: Floki

Twitch Ad Blitz Brings the Heat

Just before the Reddit campaign launched, Floki came out with another major announcement. A five week video ad offensive is now live on Twitch featuring non skippable content starting June 16.

Twitch is the center of online gaming culture. With more than 240 million monthly users and 30–35 million logging in daily, it’s a goldmine for any game targeting serious gamers.

Floki’s Valhalla ads will be embedded deep into the Twitch ecosystem, appearing in high-attention, high-conversion spots. The goal is to dominate mindshare before the game officially drops. These clickable video ads are being shown in the U.S., Brazil, and Turkey — all high-growth gaming markets with strong interest in play-to-earn mechanics and crypto rewards.

With over 2.75 million premium video ads scheduled for delivery, Floki is treating this like a launchpad, not a soft open. Viewers on Twitch typically spend an average of 95 minutes daily, making this a prime platform for sustained storytelling, brand building, and user education.

The Game Itself

Valhalla is a full-blown multiplayer online role-playing game (MMORPG) built on Norse mythology. It covers Viking legends and blends blockchain infrastructure.

Players can tame wild creatures called Veras, trade items, craft tools, grow gardens, and even buy land. It’s a true in-game economy — powered by $FLOKI tokens — and designed for player ownership. Every action is tracked, rewarded, and permanently recorded on-chain.

The latest game trailer showcases richly layered terrain, dynamic combat, and beautifully designed environments. Each battle has purpose and each reward holds real-world value.

Originally slated for release in late 2024, Valhalla‘s mainnet launch was postponed to early 2025. This delay followed audits by top-tier blockchain security firms Hacken and OpenZeppelin. Their reviews flagged a few minor issues, and the team opted to implement every recommendation before going live.

Global Exposure and Esports Spotlight

While the Reddit and Twitch campaigns target online gamers, Floki isn’t ignoring the physical world.

Valhalla is currently running a three-month U.S. campaign that includes:

  • Interviews on Bloomberg and Fox Business every two weeks
  • Over 100 commercials each month on financial news channel
  • Frequent placements on Reuters’ Times Square billboard

On top of that, Valhalla is the title sponsor of the 2025 Global Esports Industry Week (June 18–22). The event features hands-on gameplay demos, stage presentations, and social media pushes. Attendees get an early feel for the game, and Floki’s branding is everywhere.

The company is also sponsoring the “Play on the Pitch” event at Nottingham Forest’s City Ground — giving kids a Premier League football experience in Floki-branded kits and LED signage flashing Valhalla promotions.

Pedro Vidal, Floki’s Community Relations Officer, has made rounds on Bloomberg and Fintech TV to push a clear message: Valhalla is the product of years of planning, not a quick grab at meme hype.

Share. Facebook Twitter Pinterest LinkedIn Tumblr Email
NBTC

Related Posts

Shadow War Joins Nexus Night to Redefine DeFi

19/07/2025

CARV Joins Anomaly Games to Redefine AI-Led Gaming Interoperability

18/07/2025

GaFin Joins Efforts with Helium Wars to Redefine the Future of Web3 Gaming

16/07/2025

Crypto games are struggling in 2025, but big brands aren’t giving up

15/07/2025
Add A Comment

Comments are closed.

Top Posts
Get Informed

Subscribe to Updates

Get the latest news from NBTC regarding crypto, blockchains and web3 related topics.

Your source for the serious news. This website is crafted specifically to for crazy and hot cryptonews. Visit our main page for more tons of news.

We're social. Connect with us:

Facebook X (Twitter) LinkedIn RSS
Top Insights

Base Surpasses $1.2B TVL on Aave, Solidifying its Reputation in DeFi Landscape

20/07/2025

This BlackRock stock just spiked over 300% 

20/07/2025

Ripple Expands RLUSD Stablecoin Utility With This New Integration: Details

20/07/2025
Get Informed

Subscribe to Updates

Get the latest news from NBTC regarding crypto, blockchains and web3 related topics.

Type above and press Enter to search. Press Esc to cancel.