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Coinbase’s CEO is urging companies to dive into crypto’s explosive growth, championing unstoppable institutional adoption and a soaring total addressable market transforming global finance forever.
‘The Water Is Warm, Everyone Should Come in’
Brian Armstrong, CEO of crypto exchange Coinbase (Nasdaq: COIN), responded Monday on social media platform X to commentary crediting Coinbase with steering the cryptocurrency industry through difficult regulatory challenges. The commenter argued that while Coinbase’s actions had strengthened the sector, the resulting regulatory clarity and friendlier market conditions would bring intensified competition. This, they suggested, would likely harm Coinbase’s market share even as the overall industry matured and scaled with more institutional engagement.
Armstrong disagreed with that outlook, stating: “I think you’re wrong on the market.” He presented a different vision, embracing broader industry participation:
I would much rather have every legitimate company now coming into crypto. This will 100x the TAM [Total Addressable Market] as crypto becomes the backbone of the entire global financial system, from capital markets, to payments, to debt, etc.
Armstrong stressed that Coinbase’s leadership would remain intact: “Coinbase will continue to lead as the primary financial account for anyone in crypto – with the most trusted and easiest to use products, and deep crypto expertise as it’s been our only focus since the beginning.” His remarks made it clear that open competition was not a risk but a catalyst for growth.
The Coinbase CEO also encouraged wider entry into the cryptocurrency space, stating:
The water is warm, everyone should come in! This is the only way we’ll update the global financial system, providing true individual liberty and sovereignty for all.
The original commentary had recognized Coinbase’s contributions, stating: “It’s under-appreciated just how much Coinbase has done for the industry in the last four years from a legal and policy perspective. Especially since the fruits of this labor, though profoundly beneficial to the entire space, will likely hurt COIN in the market.”
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